Expanding influencer marketing and digital PR market.
The market for marketing approaches using "influencers" on social networking services continues to grow, mainly among young people and across a wide range of generations. By 2020, the industry has accelerated with the digital shift in COVID-19, with the market size of 20 billion yen in 2018 expected to exceed 72 billion yen by 2025.
The way "Influencers" are perceived has also changed, with the development of social networking services and become more diversified, with expertise in a variety of categories such as fashion, beauty, lifestyle, gourmet, etc., becoming more familiar and influential "Influencers."Today, there are numerous people who can provide true engagement with a specific purpose, andto existing platforms such as Instagram and YouTube, new media with new features, for instance, TikTok have emerged, each of which is being updated and evolving every day.
WAG, inc. utilizes the ever-evolving SNS marketing approach, which is essential in today's digital PR era, offering a combination, proposition, implementation, and post.
Category of casting
We use our experience and knowledge from a PR perspective to provide the best casting services to meet your objectives and budget.
Event Attraction Casting
- Attracting people to come to events such as parties, exhibitions, shows, etc., and posting them as needed.
Casting for event appearances
- Casting as a performer at various events such as shows, talk shows, and press conferences. Posting as needed.
Digital (Social media) promotion casting
- Casting for promotion on Instagram, Twitter, YouTube, Facebook, and TikTok.
Casting for advertising contracts
- Casting for various contracts with brands such as advertisements and ambassadors.
Business content and flow of work
- 01 Preliminary Research / Candidate Listing / Recent Post Analysis / Proposal
- 02 Assignment launch / Negotiation
- 03 Pre-submission Coordination / Management
- 04 Post Submission Checking / Management
- 05 Preparation and submission of reports and clipping reports
- ALEX AND ANI
- ARMANI EXCHANGE
- AMERICAN EAGLE OUTFITTERS
- CALVIN KLEIN WATCHES+JEWELRY
- CHARLES & KEITH
- CH CAROLINA HERRERA
- Chrome Hearts
- Discord Yohji Yamamoto
- GOLDWIN INC.
- HANAE MORI
- LANVIN COLLECTION
- LANVIN en Bleu
- LAZARE DIAMOND
- NEW BALANCE
- PAUL & JOE
- SAVE THE DUCK
- UNITED COLORS OF BENETTON.
- Vivienne Westwood
- Vivienne Westwood MAN
- Vivienne Westwood RED LABEL
- MAKE UP FOR EVER
- NAILS INC
- Parfums Christian Dior
- P&G Haircare
- MIU MIU
- Oliver Peoples
- Ray Ban
- TIFFANY & CO.
- LOVE CHROME®